best-practicesbest-practiceswhythccbd

Why most of the THC and CBD oil go to waste in your body — and what you can do about it

When we eat foods, often times we tend to look at the label and assume that if it says there are 12 grams of protein then that’s the protein our…

admin/ Editorial TeamMarch 10, 20243 min read
Why most of the THC and CBD oil go to waste in your body — and what you can do about it - CanIDeal

When we eat foods, often times we tend to look at the label and assume that if it says there are 12 grams of protein then that’s the protein our bodies have just gained. However, that’s not exactly true. Bioavailability is defined as the rate and degree to which a substance is absorbed into the bloodstream and transported around the body where it’s needed. Of those 12 grams of protein, only a finite percentage may be available. In fact, other foods like avocado can actually increase the bioavailability of proteins because of the way its good fats help facilitate digestion. 

Cannabis follows the same rules of bioavailability that food does. For example, less than 10% of the CBD in your gummies is actually going to even hit your bloodstream. The particular consumption method and physiological processes involved in cannabis use have a profound effect on its benefits or would-be-benefits. 

What affects the bioavailability of cannabis?

The biggest factor in what your body absorbs is the consumption method. When cannabinoids are used in oil form such as edibles and tinctures, the bioavailability decreases. The human body is comprised primarily of water, and as you learned when you were younger, oil and water simply don’t mix. Cannabinoids in oil forms resist absorption causing diminished and delayed effects. 

Not all cannabinoids are created equal

Research shows that the bioavailability of cannabinoids is greatly affected by the delivery method. CBD and CBN can penetrate tissue ten times more effectively than THC when applied as a transdermal patch or a topical ointment. 

On the other hand, when ingested orally or through the lungs, THC is more bioavailable than CBD by nearly twice as much. 

It’s all about the method

The first pass effect, which is when the cannabis goes through the liver, such as when you take soft gels, capsules, edibles, and tinctures, limits bioavailability. Edible absorption is unpredictable, slow, and extremely limited at roughly 6%. Oral administration tends to be fairly long-lasting with effects enduring longer than smoking, however, smoking or inhaling cannabis increases bioavailability because the molecules are transported directly to the lungs, allowing the cannabinoids to contact the bloodstream without passing through the liver. 

Intranasal delivery is extremely bioavailable and fast-acting at nearly 50% bioavailability in the best cases. This method can be used to help with seizures or impending migraines. 

Lastly, the most bioavailable method is also a bit newer. Nano-emulsions and micro-emulsions provide 100% bioavailability. The side effects and potential consequences as well as the benefits of this are not as thoroughly researched due to their novelty as these more familiar delivery methods. 

How can you increase bioavailability?

Combining edibles with fats such as dark chocolate, hummus, and guacamole is one of the best ways to increase your body’s ability to absorb the cannabinoids. 

If you smoke, increase the number of puffs and decrease sidestream loss. A handheld vaporizer can help with that, but be sure to buy a safe brand if that’s your preferred method.

More articles

Modern greenhouse with rows of cannabis plants under LED grow lights
best-practices

Building a Sustainable Cannabis Supply Chain

Sustainability in cannabis is shifting from marketing to measurable practice. Energy, water, packaging, and transport miles hit both your carbon footprint and your costs. Here’s how to build a cleaner supply chain that runs lean—and how AI can turn ESG goals into daily decisions. Energy

Marcus Johnson/ Sustainability ConsultantAug 10, 20255 min read
sustainabilitysupply-chainenergypackagingai-optimizationesg

Marcus Johnson

Sustainability Consultant

5 min
Aug 10, 2025
CBD and THC oil bottles with cannabis leaves on white laboratory table
compliance

CBD vs THC: Understanding Product Regulations

CBD and THC products share a plant but not a rulebook. Treating them the same is a shortcut to warnings and recalls. This guide splits the playbook across sourcing, formulation, labeling, shipping, marketing, and recordkeeping—and shows where AI can keep you inside the lines. Sourcing:

Dr. Emily Watson/ Regulatory AdvisorAug 9, 20255 min read
compliancecbdthclabelingtestingai-compliance

Dr. Emily Watson

Regulatory Advisor

5 min
Aug 9, 2025
Cargo ship loaded with shipping containers at international port during sunset
best-practices

International Trade: Exporting Cannabis Products Successfully

Cross-border cannabis remains narrow, but compliant lanes for hemp-derived ingredients, medical exports, and ancillary goods are growing. Winning those lanes requires impeccable documentation, trusted partners, and predictable processes. Here’s a practical export workflow—and how AI keeps every document synchronized from lab to landing port. Pick

David Thompson/ Trade SpecialistAug 8, 20255 min read
exportlogisticscompliancegmpsupply-chainai-operations

David Thompson

Trade Specialist

5 min
Aug 8, 2025